Up until a few years ago PDR had only been utilized at dealerships. It was the in the early '90's when PDR really became popular. Dealers were saving hundreds of dollars on each reconditioned vehicle. They were saving hundreds because: The vehicle kept its original finish It eliminated the cost of labor for any bodywork It eliminated the cost of any paint materials

Not to mention they didn't have to worry about matching the paint colors.

      A dent or a ding can be removed because of how durable yet flexible the final finish is. We need it to be flexible because we get behind the dent and push it out until it is gone. Eliminating the need for body fillers or the use of costly body shop techniques.

      The average life span of a vehicles finish is approximately 7 years before it starts to lose its durability and flexibility. Elements of nature, extreme temperatures, and wear and tear are what causes the break down of the paint. This is why we cannot attempt PDR on any vehicle over 7 years old. In the event the paint is cracked or broken, your dent would not qualify for PDR either.